Duncan
Hines® was one of the most respected food critics in America
when he founded the brand over 50 years ago. In the 1940’s,
Duncan Hines was a traveling salesman turned food critic, who
through his books became the authority on quality food. When
he gave a restaurant a top rating, it would be presented with
a "Recommended by Duncan Hines" sign.
It was Duncan Hines’s well-respected persona and business
sense that prompted North Carolina businessman, Roy Park, to
approach him in 1948 with the idea of lending his name to a
line of cake mixes and other packaged foods, including ice
cream. The cake mix business was a success, and in 1956
Procter & Gamble purchased the brand. The company expanded the
business to the national market, and added a series of related
products.
Product Description
Duncan Hines mixes, frostings and recipes
offer a convenient and delicious solution for virtually any
baking need from special occasion desserts to everyday treats
to breakfast bakery needs.
Duncan Hines is a leading maker of cake, brownie, muffin and
cookie mixes, and ready-to-serve frostings. Our cake mixes,
brownies and frostings have always been known and loved for
their rich, moist taste. Duncan Hines has the #1 selling cake
mix in the country, our Classic Yellow Moist Deluxe Cake Mix.
We also have popular cake mixes, Devil’s Food Cake and Butter
Recipe Golden. Our brownies have award winning “fudgyness” and
top flavors include Chewy Fudge and Dark Chocolate. Our rich
and creamy frostings are the perfect way to top cakes or
brownies. Popular frostings include Milk Chocolate and Cream
Cheese.
Today, all our mixes and frostings are developed in memory of
Duncan Hines’s inventive spirit to inspire a love of baking
and serve as a starting point for creative, personal touches.
Duncan
Hines® was one of the most respected food critics in America
when he founded the brand over 50 years ago. In the 1940’s,
Duncan Hines was a traveling salesman turned food critic, who
through his books became the authority on quality food. When
he gave a restaurant a top rating, it would be presented with
a "Recommended by Duncan Hines" sign. 
